Popis
Hello, we’re L’Oréal. We're not just building brands—we're shaping how the world experiences beauty (and it takes a lot of great talent to do it). Right now, we are searching for one of our most exciting roles: E-commerce Activation Manager for the Consumer Products Division (CPD).
As E-commerce Activation Manager you'll develop and execute the online brand marketing strategy for the skin care and hair care portfolio across CZ/HU/SK.
Intrigued? Keep reading, this might be the opportunity you've been searching for.
KEY RESPONSIBILTIEIS
Content Development & Management
• Adapt and implement online content for e-retailer websites and social media platforms.
• Adapt and implement digital assets for e-commerce event campaigns and e-retailers.
• Promote brands and top product launches through educational content and e-sampling leaflets.
• Cultivate the brand image in alignment with its DNA and objectives.
E-Trade Plan and Event Creation, Execution & Optimization
• Develop and execute tailored e-trade plans with e-retailers in collaboration with the sales department.
• Monitor and analyze e-trade operations and sell-out performance to optimize campaigns with e-commerce partners and enhance the e-trade master plan.
• Collaborate with the transactional media team to create an annual media plan aligned with the promotional plan for e-commerce partners.
• Plan and oversee the production of gifts-with-purchase (GWPs) for e-commerce events.
Competitive, Market, and Best Practices Intelligence
• Serve as an in-house e-commerce expert.
• Develop shopper insights through customer data analysis.
• Audit competitors' online activities on key e-commerce partner websites.
YOU ARE THE ONE IF YOU:
• Have experience in creating and launching digital campaigns, content management, and data analysis (at least 1 year) or are an eCommerce enthusiast.
• Fluent Czech or Slovak and English speaker
• Are a confident communicator and presenter, manages to present complex concepts verbally with ease
• Enjoy working with data and have a strong analytical mindset
• Possess excellent organizational and planning skills
• Have strong knowledge and understanding of current trends in digital media and eCommerce
• Are willing to dive into the beauty business including, monitoring competitors, the market, consumers, and trends
WHAT'S IN IT FOR YOU
• A place for you to leave your comfort zone and grow beyond your potential (here, you’ll be encouraged to try new things and take risks!)
• Real responsibility from day 1, there’s no sitting on the sidelines at L’Oréal
• An environment where people of every ethnicity, social background, age, religion, gender and sexual orientation as well as people with disabilities are accepted, can speak up, will thrive and are celebrated!
• A place where you can contribute to something bigger! Many of our brands have societal/environmental causes to make concrete difference.
Who We Are
L’Oréal Consumer Products Division's mission is to democratise the best of beauty, and for us, beauty has to be sustainable. We embrace and enhance emerging trends to create the most relevant and sustainable beauty products and experiences, making them accessible to each and every one across the globe, thanks to our diverse portfolio of brands.
We’re committed to guaranteeing inclusive recruitment processes and to advocating for hiring and promoting each candidate in an ethical and equitable way. The Group strictly prohibits discrimination against any applicant for employment because of the individual’s gender identity or expression, sexual orientation, visible and/or invisible disabilities, socio-economic and/or multicultural origins, health conditions, age, religion, or any other characteristics protected by law.
